Natural Areas Programs - Cumulative Participation per Capita

Desired Result:  Above Target

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Analysis of Performance

This is a quarterly metric.

The Natural Areas Department provided engagement activities for 4,347 participants in Q3 of 2021, almost a 42% increase above target. Staff and volunteers were able to increase the Natural Areas presence at events like the Poudre River Festival and Kids in the Park, in addition to offering Trailhead Tabling at the recently reopened Bobcat Ridge Natural Area.

COVID-19 accounts for the low participation as both participants and volunteer activity leaders avoided gathering to prevent the spread of the corona virus. As of the end of Q3, the cumulative annual participation numbers for Natural Areas are 17% below target. In Q3 alone, Natural Areas staff and volunteers increased outreach 40% efforts thanks to attendance at large community events and trailhead tabling. These types of events are expected to continue.

Metric Definition
The participants per capita attending Natural Areas programs.
Why Is This Important?
This metric provides an indication of the diversity and popularity of Natural Areas programs. Offering a wide range of popular programs is a hallmark of successful operation.
City Organization Impact on Performance

Medium – Natural Areas influences this metric by providing a wide range of quality programs to community members. Participation numbers are also influenced by marketing and outreach.

Benchmark Information
This metric contains benchmark data for Colorado open space agencies that have similar educational programs, voter approved tax funding, land conservation missions, and community demographics. Fort Collins compares itself to county-wide programs because municipal open space programs are very rare.