Analysis of Performance
The target of 37,000 18 - holes rounds through the second quarter was not met. Cool rainy weather in May and June contributed to the lower than average rounds during these prime operating months.
The golf courses will begin offering "Heat of the Day" discounts at the courses in July and other marketing options will be evaluated to encourage increased play.
Why Is This Important?
City Organization Impact on Performance
High – The Parks Department directly influences the number of participants by providing a quality experience at City golf courses. The Parks Department also influences participation through marketing and outreach of these facilities.